Start free. Pay when it earns its place.

Pick a plan and start free. Point us at your channel to get going, no card required to start, and cancel anytime. When you're ready to upgrade, checkout is fully self-serve and secure. No long-term lock-in either way.

From Solo ($99) up, every plan includes all tools: Signals, Concept Reads, Creative Briefs, Launch Playbooks, Content Analysis, Pre-Flight, Thumbnail Review, Ad Lab, Ad Research, production hand-off (call sheets, shot lists, branded export packs), the Creator Network, and all always-on surfaces (including the Morning Brief, Brand Voice, Engagement, and your Leaderboard). Those plans differ only by the number of brand profiles you can manage, your seat allowance, white-label client reports (Studio and above), and generation priority. Creator Studio ($39) is the one exception and is deliberately narrower: it is the production plan (storyboards, moodboards, casting, shot lists, call sheets, Thumbnails, your Brand Library, tests and the planning surfaces), with no competitor intelligence and no Signal or Creative Briefs. Every plan with credits includes a monthly pool sized to it.

A Signal is a full, grounded read on a pattern in your data, written to your outcome lens, with every claim's confidence and evidence. A Concept Read is a quick grounded read on a specific idea you're weighing up (what it resembles, where it's strong or weak), given as a confidence band, never a fake score.

The Morning Brief, Competitor Watch, Watchlists, Category Trend Radar, Rising Signal alerts, Performance Pulse, Share of Voice, Audience Sentiment, Monday, the Brief Editor, Brand Voice, Engagement, and your Leaderboard are never metered. Check them as often as you like on any plan from Solo up. They refresh on a daily cycle, so what moved overnight is waiting when you open the app. Creator Studio doesn't include them; it's the production plan.

Brand bundles 2 seats, Analyst 3, Studio 8 and Agency 15. On any plan with a team you can add more at $19 per seat per month, from Settings → Team. Invite teammates with a role. They work in the same brand workspaces, calendars, and inboxes, and billing stays with the owner. Creator Studio and Solo are single-seat plans; Enterprise seats are custom.

Brand gives you 3 brand profiles and up to 8 competitors each (great for a small brand or freelancer). Analyst scales to 8 brand profiles, up to 10 competitors each, connected Instagram and TikTok data, and all intelligence surfaces. Studio goes to 15 brand profiles, white-label client reports, and priority generation. Competitors cap at 10 per brand from Analyst up. Past about ten, share of voice dilutes and the trend read averages into mush, so more would make the product worse rather than better.

Anytime, with no lock-in. Starting a plan is self-serve at checkout; to switch tiers or cancel, use the buttons on your billing page. We confirm the change quickly and you keep access until the end of your current period.

Yes. Yearly is billed as 10 months (two months free, ~17% off). Creator Studio is $390/yr, Solo $990/yr, Brand $1,990/yr, Analyst $3,990/yr, Studio $7,490/yr and Agency $12,990/yr; Creator Connect is $150/yr.

Yes. Start free with one Signal or Concept Read on public YouTube data. It's enough to see the engine work before you commit.